Beta: 25 brands. Free until December 31, then up to 20% off for life.
Trailwatch reads your competitors’ stores next to yours. When they launch, discount or sell out, you hear within hours what it means for your products. Every Monday, one short email tells you the move to make.
Without Trailwatch
Their sale runs. You don’t know yet.Too late
With Trailwatch
Alert 2:40 PM. You decide the same afternoon.
They went 25% off on Thursday. You noticed when your weekend numbers came in.
Their best seller was out of stock for six days. Your closest product sat at the same ad budget.
A new product, priced just under your best seller, live for a month before you saw it.
Trailwatch matches their products to yours, even when they aren’t identical. So you hear about the moves that touch your catalog, in plain English.
Add your store and your competitors. Paste the addresses. Not sure who they are? We suggest them.
We read every catalog, every few hours: every product, price, discount and sold-out item. Footer tweaks and cookie banners never reach you.
Big moves reach you within hours. The rest waits for Monday: one email, two minutes, one move to make.
| Checking by hand | Price trackers | Page monitors |  | |
|---|---|---|---|---|
| Built for | Whoever has time | Resellers matching identical items | Any web page | Brands with their own products |
| Compares with your products | In your head | Only identical items | No | Yes, similar products too |
| Tells you what to do | No | No | No | Yes, every Monday |
| Your time each week | An hour or more | Dashboards to read | Alerts to sort | Two minutes |
Swipe to compare all four.
Trailwatch learns a competitor’s normal prices from the day you add them. Add them now, and by Black Friday you’ll have weeks of history. You’ll know which of their “40% off” deals are real cuts and which have been that price all year. Add them in late November, and you’ll be guessing along with everyone else.
Add competitors today5 weeks of normal prices on record
Add them on November 201 week. Not enough to tell a real cut from a fake one
Regular price $29 a monthBeta members pay as little as$23.20 a month
Regular price $79 a monthBeta members pay as little as$63.20 a month
The beta discount is for the first 25 brands only. Everyone who joins later pays the regular price.
I’m Chandan. I build Trailwatch and I answer every email. The 25 beta brands will shape what it becomes: tell me what was useful in your Monday briefing and what was noise, and I’ll fix it that week.
Chandan Dongre · Founder, Trailwatch
No. Trailwatch reads your store and your competitors’ stores from the outside, the way a shopper would. There’s no app to install and nothing changes on your site.
Trailwatch works with Shopify stores today. You can check any store in a few seconds with the free Shopify store checker.
Paid plans start on January 1, 2027: Starter at $29 a month and Pro at $79. Beta members keep their discount for life, and their price never goes up. We’ll email you before then with exactly what you’d pay. There’s no card on file, so you’re never charged without choosing a plan.
Yes. It’s the same research you’d do by opening a competitor’s store yourself, done on a schedule. Trailwatch reads public pages only, follows each store’s rules for automated visitors and never stores shoppers’ personal data.
No. Trailwatch reads the same public pages any shopper can see. It doesn’t log in, place orders or contact the store, and nothing it does points back to you.
Price trackers are built for resellers who sell the same item as their rivals and want to match its price. You sell your own products, so there’s rarely an identical item to match. Trailwatch compares similar products, and it covers launches, sales and sell-outs as well as prices.
You get 5% off for life the day you join. Each of 3 short feedback calls with the founder adds 5% more, up to 20%. Once you’ve earned it, it stays.
25 beta spots · Free until December 31
